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5 reasons to consider SunLife’s over 50 life cover

Ever wondered why people take out over 50s life cover?

Here’s five reasons why SunLife’s Guaranteed Over 50 Plan might be the right choice for you.

Why do people take out over 50 life cover?

Most people take out life cover for over 50s because they want to leave some money to their families when they’re gone – either to help cover the cost of their funeral or as a gift to remember them by.

Over 50 plans are also straightforward, which is why they appeal to so many people.

You simply pay a certain amount every month for the rest of your life in return for a guaranteed cash pay-out – meaning you always know how much your family will get. But remember if you stop paying your premiums your insurance will end and you won't get anything back. Please read important things to consider before taking out over 50s life cover.

Read on to find out five reasons why so many people choose SunLife’s Guaranteed Over 50 Plan, or go straight ahead and get a quote today.

three generations of a family reading a book

1. UK’s No.1 choice for over 50 life cover*

It’s important to choose the best over 50s life insurance plan for you, making sure that you feel comfortable and secure in your choice for years to come.

As the most popular over 50 life insurance, over 715,000 policyholders have chosen SunLife’s Guaranteed Over 50 Plan as the right plan for them, making it the UK’s No.1 choice whole of life guaranteed acceptance plan*.

2. The most affordable over 50 plan+

Many people choose over 50s life cover because it offers an affordable way to leave some money behind for their loved ones. Starting at under £4 a month, the Guaranteed Over 50 Plan is the most affordable plan.

How much over 50 life cover costs a month depends on your age, but how much you pay in total depends of how long you live as you continue paying your premiums for the rest of your life.

With most over 50 insurance plans, you pay the same monthly cost for the rest of your life, so it’s important to make sure you’re confident you will always be able to afford the monthly cost.

If you don’t want to pay premiums for the rest of your life, The SunLife Guaranteed Over 50 Plan has a Premium Cap Option, where you pay a higher monthly cost so that you can stop paying after a certain number of years.

If you know you’re taking out over 50s life cover to contribute towards your funeral costs, you can also opt for our Funeral Benefit Option. With this, you get £300 towards your funeral costs with Dignity Funerals.

You can find out how much SunLife’s Guaranteed Over 50 Plan will cost you by getting a free quote online in just 60 seconds.

Get a quote for over 50 life cover

grandmother embracing her grandaughter

3. Customers recommend The Guaranteed Over 50 Plan

Do people ever really buy anything nowadays without checking a review or getting a recommendation?

That’s why we ask our customers what they think, and 95% of new customers said they would recommend the SunLife Guaranteed Over 50 Plan.

We’re proud to clearly show our customer reviews. All you need to do is visit over 50 life insurance and see what they’re saying.

Or if you’d prefer to hear it from them, we spoke directly to some of our customers and they told us exactly why they chose us.

Hear from our customers

Video transcript
What our customers think about us

So let’s hear from a few of them…

Customer 1 - I contacted SunLife and they offered me exactly what I wanted.

Customer 2 - When that advert came on the iPad I thought I’m going to do it.

Customer 3 - It has given me piece of mind.

Customer 4 - It’s giving your loved ones the best.

Customer 5 - Everything was laid out.

Customer 1 - What they told us was to the point.

Customer 3 - It was a product that I needed.

Customer 6 - They talk to you as a person.

Customer 7 - They just listened to me as an individual.

Customer 8 - It was very, very straight forward.

Customer 3 - That’s what I want, especially at my age I want simplicity.

Customer 9 - SunLife were very easy to deal with

Customer 7 - It was just totally you know, easy-peasy.

Customer 1 - I don’t have to worry it.

Customer 5 - The only question I had was ‘where do I sign?’

Customer 10 - I’d recommend SunLife to everybody that I come across.

Customer 5 - I would recommend SunLife to anybody.

Customer 3 - You don’t get well known by not having good products.

Customer 1 - As far as I’m concerned SunLife gives you the right answers that’s all you need to know.

Customer 5 - I believe even if we were royalty we wouldn’t have been treated any differently.

4. Most trusted over 50s life cover provider

With so many providers offering over 50 life cover, it can be difficult to know who to choose.

At SunLife we’re focused on helping people over 50 protect their loved ones. Not only that, but our roots go back over 200 years.

We’ve done a pretty good job during that time, as more people trust us with their over 50s life cover than any other provider.^^

We’re also committed to helping you understand how our life insurance for over 50s works, so you can decide if it’s right for you.

5. Simple claims process

At SunLife, we pride ourselves on making things as straightforward as possible.

We know that the most important thing to our customers is that their families get the pay out when they need it.

That’s why we make sure we pay out claims as quickly as possible, with 96% paid out within 3 working days upon receipt of the required documents.

We’ve also made the claims process simple because we understand what a difficult time it can be.

Think over 50 life cover is for you?

Whether you’re ready to take out a plan or just want to find out how much our over 50 plan costs, why not get a quote online today?

It’s free and only takes 60 seconds.

Get a quote for over 50 life cover

Important things to consider

  • It’s important to make sure you can afford your monthly payment. If you stop paying your premiums your insurance will end and you won't get anything back
  • Your cash sum is guaranteed, however inflation will reduce its value in years to come
  • Depending on how long you live, you could pay in more than what is paid out
  • To receive the full cash pay out, you have to have been paying into your over 50s plan for two years. If you die within the first two years, we will pay out what you have paid in. If you die within the first two years as a result of an accident, we will pay out the cash sum in full
The smallest print

* SunLife has 59% market share of all whole of life guaranteed acceptance plans bought directly. Source: ABI statistics issued in June 2018 for 12 month period to 31 March 2018 based on new Phoenix Life policy sales trading as SunLife.

+ SunLife offers the lowest monthly premium option of £3.70, making it the most affordable way to take out over 50s life cover.

Source - SunLife Continuous Research Programme, New Policyholders January–March 2018, based on a sample of 1,050 new policyholders

^^ More people trust us with their over 50s life cover than any other provider. SunLife has 59% market share of all whole of life guaranteed acceptance plans bought directly. Source: ABI statistics issued in June 2018 for 12 month period to 31 March 2018 based on new Phoenix Life policy sales trading as SunLife.

Here's the information that you need to know about who we are and the other companies that we work with in order to provide our products and services.

Who are SunLife?

Phoenix Life Limited trades as SunLife and is the provider of the Guaranteed Over 50 Plan, SunLife Insurance and the life insurance policy payment option for Funeral Plans. Phoenix Life Limited’s registered office is at 1 Wythall Green Way, Wythall, Birmingham, B47 6WG (registered in England, no. 1016269). Dignity Funerals is not authorised or regulated for this activity by either the Financial Conduct Authority or the Prudential Regulation Authority. Dignity Funerals Ltd is a member of the National Association of Funeral Directors.

SunLife Limited distributes financial products and services and is a company limited by shares, registered office: 1 Wythall Green Way, Wythall, Birmingham, B47 6WG (registered in England, no. 05460862). SunLife Limited is authorised and regulated by the Financial Conduct Authority and is entered on the Financial Services Register (registration no. 769427).

You can contact us by post at SunLife, PO Box 1395, Peterborough, PE2 2TR or by phone on 0800 008 6060.

If you choose to add Funeral Benefit Option to your Guaranteed Over 50 Plan the funeral services are arranged and provided by Dignity Funerals Limited. Dignity Funerals Limited is a company registered in England and Wales No. 00041598. VAT registered No. 486 6081 14. 4 King Edwards Court, King Edwards Square, Sutton Coldfield, West Midlands, B73 6AP. Telephone No. 0121 354 1557. Fax No. 0121 355 808. Part of Dignity plc. A British Company. Dignity is not authorised or regulated for this activity by the Financial Conduct Authority or the Prudential Regulation Authority but is a member of the National Association of Funeral Directors.

Who provides the Funeral Plans?

Dignity Funerals Ltd arranges and provides the funeral services. Dignity Funerals is not authorised or regulated for this activity by either the Financial Conduct Authority or the Prudential Regulation Authority. Dignity Funerals Ltd is a member of the National Association of Funeral Directors.

The life insurance policy that pays for your funeral will be provided by Phoenix Life Limited, trading as SunLife.

Who provides My Smarter (ISA)?

My Smarter (ISA) is provided by Scottish Friendly Asset Managers Limited. Authorised and regulated by the Financial Conduct Authority. Details can be found on the Financial Services register, registration No. 188832. Member of The Investment Association. Registered Office: Scottish Friendly House, 16 Blythswood Square, Glasgow G2 4HJ.

Who provides the Will writing services?

Hugh James is authorised and regulated by the Solicitors Regulation Authority (SRA Number:303202).

The information contained on this website is based on Hugh James' understanding of the law of intestacy in England and Wales only as at April 2014. The law in Scotland and Northern Ireland is significantly different. This is for information purposes and is not intended to be legal advice.

Who provides Family Life Insurance?

SunLife Family Life Insurance is provided by Scottish Friendly Assurance Society Limited which is authorised by the Prudential Regulation Authority and regulated by the Financial Conduct Authority and the Prudential Regulation Authority. Details can be found on the Financial Services register (registration number 110002). Registered Office: Scottish Friendly House, 16 Blythswood Square, Glasgow G2 4HJ. 

Who provides SunLife Pet Insurance

SunLife Pet Insurance is arranged and administered by BDML Connect Limited. BDML Connect Limited is authorised and regulated by the Financial Conduct Authority (No. 309140). Registered in England and Wales Number 02785540. Registered Office: 45 Westerham Road, Bessels Green, Sevenoaks, Kent, TN13 2QB.

Who provides SunLife Home Insurance

SunLife Home Insurance is arranged and administered by BISL Limited and underwritten by a panel of insurers. BISL Limited are an intermediary authorised and regulated by the Financial Conduct Authority. Registered in England no. 03231094. Registered office Pegasus House, Bakewell Road, Orton Southgate, Peterborough PE2 6YS.

Who provides SunLife Car Insurance

SunLife Car Insurance is arranged and administered by BISL Limited and underwritten by a panel of insurers. BISL Limited are an intermediary authorised and regulated by the Financial Conduct Authority. Registered in England no. 03231094. Registered office Pegasus House, Bakewell Road, Orton Southgate, Peterborough PE2 6YS.