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Defaqto 5 star Over 50s Life Assurance 2025 expert rated

UK's Number 1 Guaranteed Over 50 Plan

Simple. Affordable. So you and your family can enjoy real peace of mind.

Guaranteed Over 50 Plan

Whole of life insurance with guaranteed acceptance for those aged 49–85, and no medical questions. We guarantee to pay out when you die, with full cover after just 12 months.

Explore Over 50 life insurance

Guaranteed Inheritance Plan

Whole of life cover for people aged 49–75. Your cover will start immediately if accepted. Answering a few medical questions may provide a higher payout when you pass away.

Explore Guaranteed Inheritance
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Equity Release

Are you a home owner aged 55 and over? Take a look at equity release and see if releasing money from your home could be right for you.

Explore Equity Release

Proud to be the nation's favourite and
highly rated by our customers

Feefo platinum trusted service award 2025 Trustpilot logo five stars

Need support? Get in touch

Let us know what you need, so we can get you to the right person to help.

Help taking out a new plan

Looking to discuss a plan with a person on the phone? We'll connect you direct to the specialists.

Guaranteed Over 50 Plan:
Call 0800 904 7674

(Mon-Fri: 8am-8pm, Sat-Sun: 9am-5pm)

Guaranteed Inheritance Plan:
Call 0800 028 81 26

(Mon-Fri: 8am-8pm, Sat-Sun: 9am-5pm)

Equity Release:
Call 0800 633 55 66

(Mon-Thurs: 9am-8pm, Fri: 9am-5pm, Sat-Sun: Closed)

Find out more  

Most popular articles

Read the latest Cost of Dying report

SunLife's annual Cost of Dying report

Read the latest report
Read our guide to over 50 life insurance

A complete guide to over 50 life insurance

Read our guide
Find out more about how much equity release costs.

How much does equity release cost?

Find out the costs
Read about what to do if you’re retired and in debt

What to do if you’re retired and in debt

Find out your options
SunLife staff in the kitchen area

Our roots go back over 200 years

SunLife’s history goes all the way back to 1810. In fact, we were the very first company to offer life insurance without a medical (something we still do today).

Read about our history

Sources and information

  1. Gift card – sent after you've paid 6 months' premiums. We reserve the right to withdraw this offer at any time. Visit our Gift Card page for more information, terms and conditions.
  2. Guaranteed Over 50 Plan – UK’s no.1/Nation's favourite/Most popular/Most trusted/UK's favourite – source: Association British Insurers statistics.
  3. SunLife is highly rated for customer experience on Feefo and Trustpilot.

For additional verifications please visit our verify page.